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Cloud Telephony

Switch your business to Cloud Telephony: a hosted phone system that grows with you, works from anywhere and replaces costly on-site hardware with one flexible, cloud-based platform.
Communication made simple

What is Cloud Telephony?

Cloud Telephony is a hosted business phone system delivered over the internet instead of through on-site hardware or traditional phone lines. It gives your team advanced calling features, including call routing, voicemail and conferencing, on any device, from anywhere.

At Global 4, we build Cloud Telephony systems that scale with your business, adding lines, users and features without new hardware or disruption.

Collaborate team-wide, with ease

Feature-rich Unified Hosted Telephony, Built for Business

Empower your team to work from any location, using any device, and harness the full potential of voice, video, messaging, file sharing, and an array of other tools, all with our Cloud Telephony solution.

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How Cloud Telephony Works, in Three Steps

1

Call Conversion

Your calls are converted into data and routed through your provider’s cloud platform.
2

Platform Application

The platform applies your call routing rules, IVR menus and features in real time.
3

Call Delivery

Calls are delivered to your team on any device, including IP desk phones, mobiles and laptops, wherever they are working.

Cloud Telephony, Designed for Business

Improve your business communication efficiency with a system designed to be tailored to your customer journey.

Cloud-based VoIP

Leverage the power of the cloud to deliver crystal-clear voice calls, integrated messaging, and versatile features tailored to your business needs. Enjoy the flexibility of accessing your phone system from anywhere, ensuring uninterrupted connectivity and enhancing collaboration among your team members.

Streamlined Administration

Intuitive administrative controls, empowering you to manage users, settings, and features effortlessly. With a user-friendly interface and centralised management, you can efficiently oversee your telephony operations, make instant updates, and ensure seamless communication across your organisation.

Versatility and Scalability

Designed to adapt to your evolving needs, our solution offers unparalleled flexibility and scalability. Whether you’re a small start-up or a growing enterprise, our hosted telephony effortlessly scales alongside your business, accommodating expansion without disruptions.

Integration of Data

Enjoy the convenience of synchronised data across various platforms, ensuring that your team has access to real-time information, streamlining workflows, and optimising decision-making processes allowing you to elevate your business operations.

CRM Integration

With a range of plug & play integrations, alongside a comprehensive Open-API and webhook library, Our Hosted Telephony solutions allow partners to offer a cohesive SaaS ecosystem for customers.

Cost Savings

Hosted telephony eliminates the need for costly hardware, offering a subscription-based model that aligns with your budget while providing enterprise-level communication capabilities. Additionally, with reduced maintenance and support requirements, you’ll experience minimised operational expenses.

Contact Centre

Our platform is tailored to enhance customer interactions, offering seamless integration of voice, messaging, and data to streamline operations. With robust features like intelligent call routing, real-time analytics, and scalable capacity, we empower your agents to deliver exceptional customer service.

Enhanced Mobility

Empower your workforce to stay connected from anywhere, at any time, using any device. Our solution provides seamless integration, enabling employees to make and receive calls, access voicemail, and collaborate through messaging and video conferencing, regardless of their location.

Increase Productivity

With advanced features like call routing, conferencing, and real-time messaging, your workforce can stay connected and productive, driving efficiency across the organisation. Say hello to increased productivity as our Hosted Telephony simplifies communication, allowing your team to focus on what matters most.

Advanced Cloud Telephony Features

Explore key features of our Cloud Telephony offering that make it one of the most versatile and cost effective business communications solution you can buy.

Hunt Groups

Route calls to a group of users, with a range of options including simultaneous, sequential, and round-robin.

Call Queues

Route calls to key business numbers so they ring simultaneously within a team or department.

Time Diaries

Assign call routes for your business operating hours, with alternative out-of-hours and holiday routes.

IVR Menus

Let callers choose their destination with touch-tone inputs, incorporating bespoke or default voice prompts.

Call Forwarding

Divert calls to an alternative destination, including other groups, extensions, or personal numbers.

Call Screening

Screen and block calls from unknown or unwanted numbers to ensure your lines stay open for customers.

Dial-by Extension

Allow callers to reach individual users from your primary business number by keying in the extension number.

Caller ID Routing

Handle calls from important customers or frequent callers with custom routing including automatic diverts.

SIP Trunks

Configure SIP trunks to route calls to an on-site PBX while integrating key features from our solution.

Text-to-speech

Create custom audio files by typing your greetings and IVR prompts, and selecting a voice preference.

Wallboards and Reporting

Live or scheduled overviews of statistics including wait times, number of calls answered or abandoned.

Call Recording

Keep a record of your calls for training or dispute resolution, with up to 90 days rolling cloud storage included.

Voicemail

Set up user or team mailboxes, with voicemail-to-email, PIN protection, and configurable notifications.

On-hold Playlists

Configure custom on-hold playlists with your choice of greetings, on-hold music, and in-call messaging.

Call Parking

Free up your line and let other users offer support by parking multiple calls instead of putting them on hold.

Call Monitoring

Support team members by listening to their calls, whispering instructions, or taking control if required.

Shortcodes

Create instant commands for features such as call parking, call monitoring, and switching call routes.

Presence Settings

Keep track of your colleagues’ availability with a live display when they are available, or taking a call.

Integrate with the tools your business relies on

With a range of plug & play integrations, alongside a comprehensive Open-API and webhook library, our CloudTelephony solutions allow partners to offer a cohesive SaaS ecosystem for customers.

View integrations

Why UK Businesses Choose Global 4 for Cloud Telephony

We firmly believe in tailoring solutions to fit the needs of each business. We understand that no two businesses are alike, and therefore, a one-size-fits-all approach doesn’t suffice. Starting as a small independent telephony provider, we’ve evolved into a multi-award-winning entity, offering cutting-edge solutions across diverse industry verticals.

Frequently asked questions about Cloud Telephony

What is Cloud Telephony?
Cloud Telephony, also known as hosted telephony, refers to a communication system where the hardware and infrastructure necessary for managing calls are hosted off-site in the cloud. This service allows businesses to access advanced telephony features and functionalities over the internet, offering scalability, flexibility, and cost-efficiency without the need for on-premises equipment. With Cloud Telephony, organisations can streamline their communications, enjoying enhanced mobility, easier management, and seamless integration with other business applications.
How does Cloud Telephony work?
Cloud Telephony operates by leveraging cloud-based technology to manage communication services over the internet. It functions through a service provider’s infrastructure that stores and maintains the necessary hardware and software remotely. When utilising Cloud Telephony, calls are transmitted as data packets over the internet rather than traditional phone lines. This technology allows businesses to access a wide range of telephony features, including voice calls, voicemail, conferencing, and more, all managed through an intuitive online interface. With Cloud Telephony, users can experience enhanced flexibility, scalability, and cost-effectiveness as the system adapts seamlessly to evolving business needs without the requirement for extensive on-site equipment.
How can Cloud Telephony benefit my business?
Cloud Telephony offers numerous benefits for businesses seeking advanced communication solutions. By embracing Cloud Telephony, organisations can enjoy enhanced flexibility, scalability, and cost-efficiency in their communication systems. This technology allows seamless integration with various devices, enabling employees to stay connected from any location with internet access. Additionally, Cloud Telephony offers advanced features like call routing, voicemail, conferencing, and analytics, empowering businesses to streamline operations and improve customer interactions. With its scalable nature, Cloud Telephony accommodates business growth without the need for significant infrastructure changes, making it a reliable and future-proof solution for modern communication needs.
What are the downsides of Cloud Telephony?
Given its reliance on internet connectivity, a strong and reliable connection is imperative to effectively support a cloud system. Insufficient connectivity may adversely affect call quality. However, in today’s business landscape, there is a wealth of dependable and dedicated services available. Therefore, there’s no need for businesses to tolerate subpar internet connections, as various reliable options exist to ensure seamless and high-quality communication experiences.
Is Cloud Telephony secure?
Cloud Telephony calls are carried over the internet rather than traditional phone lines, so security depends on the provider’s platform rather than physical wiring. Global 4’s platform is built with business-grade security as standard, so you are not trading convenience for risk.
How much does Cloud Telephony cost?
Cloud Telephony is typically priced as a monthly subscription per user, which makes costs predictable and easy to scale as your team grows or changes. Pricing depends on the number of users, the features you need and any existing hardware you want to keep using. Get in touch for a tailored quote.
Can I keep my existing business number?
In most cases, yes. Existing landline and mobile numbers can usually be ported across to your new Cloud Telephony system, so your business keeps the same contact details customers already know.
How long does it take to switch to Cloud Telephony?
Switching to Cloud Telephony is generally quicker than installing a traditional on-site phone system, since there is no new hardware to fit. Our team manages the transition to keep disruption to a minimum.
Do I need special hardware for Cloud Telephony?
No new on-site equipment is required, though your team will need IP-compatible desk phones, or the option to make and receive calls through a mobile or desktop app instead.

Your business, our solutions, all in one place